Friday, 22 July 2011

5 Fashion Tips For Plus Size Women


1. Shop for plus size women's clothing at high end stores and boutiques. Yes, you may end up paying more for clothing then your smaller size friends but it is well worth it. The reality is that plus size clothing needs to be ample in size, well made with a flattering cut, and usually in finer fabrics if you really want that wow factor. It is rare that you can find nice plus size clothing that will last in a big box store. You need to go to the experts.
2. Larger women's clothing doesn't have to look gaudy. Forget the leopard print blouses, they just draw more attention to your figure. Simple lines and neutral colors flatter pluz size women. Choosing classic clothing in browns, blacks, tans, and navy blues will provide an element of class and sophistication.
3. Don't wear baggy plus size clothing. While you may not want to buy form fitting clothes that will accentuate your flaws you do not want to to look like you are wearing a potato sack either. That is no more attractive than super tight clothes! You want to find clothes that fit well, that gather in the right places, and that provide room to move. Finding a balance between loose and form fitting is the key. A blouse that hugs the bust and flows around the arms and waist is one such example.
4. Play up your assets. If you have an ample bosom then try an empire waist dress or top that highlights your bust. If you have an hour glass figure then choose an outfit with a belt or cummerbund. If you have large hips that you want to hide then choose clothing that hugs the waist and flows over the hips. Accentuate your assets and your flaws will automatically become less apparent.
5. When you stumble upon clothing that looks good on you, stick with it! If you bought a gorgeous blouse that is perfect for your full figure then buy a couple more in other colors. The same goes for pants and skirts. A plus size wardrobe can often consist mostly of the same basic elements if you accessorize well with different jewelry, handbags, hats, shoes, and belts.

Fashion Design Sketches


The intense competition in the fashion industry makes it important for any fashion designer to showcase the designs to a larger audience. This can be done by creating fashion sketches and displaying them on the Internet. The sketches give an insight to the fashion fraternity and also to the common audience on the concept behind a particular fashion design. It is a way of communicating the theme to the people associated with the apparel industry. Hence, they are extremely important for any fashion designer.
Fashion sketches are illustrations made by professional artists and designed in a way that they can be easily displayed on the Internet. They portray the true creative genius of the designer. These can be considered a blue print of the final product. The perfection in making sketches is a prerequisite as they serve as the main marketing tool of the fashion professionals. The sketches reflect trends and the value added features of the design. They can also be used to evaluate the various patters used by different designers.
Fashion sketches are important, since they are the preliminary designs that have to be taken to the different apparel manufacturers in the market. The sketches are then used to select the different fabric samples from the wide range on offer.
Computers are increasingly being used for the purpose of making fashion design sketches. Several software are now available that assist the designers in making the drawings. While some still prefer the traditional hand-drawn sketches, others choose to opt for the speed and convenience of computer-aided designing. Hand-drawn sketches can also be fed into the computer with the help of a scanner.
The art of making fashion design sketches is important for creating a niche in the highly competitive fashion industry. Fashion designers can make their presence felt only if their sketches are different and original. Good quality sketches are the only means of establishing a firm foothold in the fashion industry.

Abaya Fashion


The Abaya is the traditional long flowing robe worn by Muslim women. This is truly the symbol of modest and elegant dressing that is according to the guidelines laid down by Islam. Islam requires that women do wear loose flowing robes that cover their entire body and protect them from unwanted attention that can cause trouble. The Abaya fashion since the ancient times has undergone a makeover, of course, completely within the guidelines laid down by the religion. Several big fashion houses and known designers have experimented with the garment and have added the style and comfort that the woman of today desires. Abayas today come in a number of different colors, style and design. From the traditional black to bright colors that are appreciated by all age groups and segments of the society are now available easily.
The Abaya today is available in a variety of material from evergreen cotton to crepe, chiffon and georgette that have added comfort and a whole range of beautiful colors too. If there is a color in your mind, you can get it without any trouble is what the online abaya shop has made possible. The Abaya designed and created in different countries across the world have a unique touch of their own distinct culture and style. From simple cottons to shiny materials and elaborate Abayas for the festive and other occasions is what is available to the online shopper today. With designs from across the globe all brought together under one roof it has becomes possible to stick to your modest style of dressing in a whole new fashionable way.
The online Abaya shop make it possible to shop sitting in the comfort of your home and with no trouble or travel you can actually order any design and style and have it delivered right to your doorstep. Payment too can be made online through the secure mode of payment. With detailed information and high resolution images of every design it has become really simple to pick the one that suits you best. You can even have an Abaya send across as a gift to a near and dear one. Every one of these designs is embellished with exquisite mirror, bead work, sequins and embroidery making it a true work of art. Most of the online Abaya shops make it possible for you to customize it to your exact preferences. Customised designs and styles at attractive prices that are pocket -friendly make shopping all the more wonderful. With attractive discounts and offers, the online abaya shop brings for you all that you could actually wish for.

Fashion Bag


Fashion bags are really fashionable these days as an investment and not as mere accessories. That is why I care about them as important as managing the account of someone. With a designer bag, it simply means that the responsibility for early childhood care after paying for it, because they require special attention to preserving its elegance and quality. A cloth bag is always that was packed in each authentic piece with the filling into the pocket. Duster bag can safely hold the best protection for the designer bag, because dust cloth bags are taken to protect the bags from dirt and stains well. Other things that come with the package when you buy a designer bag are the actual letter that to show the authenticity. It is important to ensure that these cards, where the bag should be repaired by the dealer.
Another tip for the care of fashion bag is to take preventive measures to protect the bag from scratches and damage. For example, you can spray a protective cloth bag in a cloth before using it outside. Moreover, it is necessary to be very careful when buying equipment bag to protect local companies, because they chemicals that can damage the skin may include designer bag. Most cases are real products with great care kit designed especially for the physical element. In cases where the computer is running on aerosols, taking note of the ingredients of the kit before buying a kit bag of news attention. Some of the most important issues in the health care team are the protectors of the fabric and leather. The application of these materials can be difficult if you can afford it, it is always best to the bag to the dealer and the professionals who take such protective measures apply to teach. A fabric protector works to remove dirt stains on the bag surface, while the protection of leather is used to make the stay of the leather bag in good condition.

Corporate Clothing and Fashion


Customers don't make exceptions for people who need to maintain a clothing wardrobe effect. When a client decides what they want to wear, they are doing more than simply choosing the garb for their fit and style. The decisions that they make every day about what to wear helps them to positively represent apparel brands and corporate clothing manufacturers or mainstream high-end designers.
A conglomerate needs to utilize the amount of attention that they receive from marketing dollars. Corporate apparel, such as T-shirts, polo's, socks and jackets are an effective way to promote your company clothing manufacturer's brand name. Artists can design a corporate shirt line with only a tagline, slogan, or logo that will make clients and employees look as dressy as they want. It is important to remember that people want to be part of a good organization or format.
It is rare that a company doesn't have a unified appearance to make the strong impressions that are needed, to establish a corporate fashion manufacturer's brand recognition. If you don't label your employees clothes when they are making deliveries to someone's door-step or hosting conventions, attending fashion or trade shows will only results in wasting valuable opportunity and advertising funds.
There are many corporate apparel manufacturers who benefit from their employees being known instantly by the clothing that they wear. Companies shouldn't pass up this opportunity to distinguish their employees from their surroundings in any industry. We all wear shirts and it would be logical to advertise on them.
When you give your employees clothing that has minimal advertising, such as shirt with your slogan or logo that is prominently embroidered on the front, you are transforming your employees into strongmen for advertising. Make sure all the employees have the same or similar clothing which will make it easier to pick out of a crowd.
Company clothing isn't just for your employees and yourself. Items such as football caps and jerseys are also great for giving out to potential clients. Including them as freebies during you next large venue, either as gifts for activities or as prizes for participation is usually best.
Shoppers love to receive free stuff. Companies should use consumer love connections to retail and make sure the company gets additional quick publicity. That should be generated by the company events, so you receive them back out of your freebies. No matter what type of function or event, you should always have extra fashion items and accessories available. This will be an instantaneous reaction of your brand and the consumers that patronize your business. This will leave a strong hold on your brand name. Basically burning your brand into their memory is your advertising objective.
There are not any limits to the types of fashion apparel that you can conger up with corporate clothing. Small accessories are just as good. Personalized jersey's or company polo's work well in summer. Monogram clothing increases the amount of times people see your brand. Eventually people will know your company by your signature. This will all increase company profits.

Fashion Trends in 2011


Summer is nearly here. The days are getting longer, the air warming up, and within no time at all, we will all be bathing in the wonderful light of the summer sun. With summer comes all the usual activities: cocktail parties, trips to the beach, BBQs, picnics, strolls through the park. And, the usual problems: what to wear, how to tame hair affected by the humidity, how to prevent white marks on clothes, and how to stay cool.
If you live in the UK, you will appreciate how difficult it is to know how the weather will be on any given day. Indeed, this April, we seemed to have a mini heat wave, and as you know, many of us have been left thinking, 'was that our summer?' - As has been the case in recent years. Hopefully, however, there will be many more sunny summer days to come yet, and now we turn our attention to the most important facet of summer: what styles are fashionable for 2011.
Ok, so we cannot make any predictions about the weather, but one thing we know: there will be many fashionable items this season and the shopping malls will be full of wonderful designer clothing, from Great Plains Clothing to Prada, the fashionista amongst us are certainly spoiled for choice this season.
There are several key trends this year, and the trends that you opt for should depend on your own personality and sense of style. With so many fashionable ranges from which to choose, even the most avoidant followers of fashion will find something suitable to wear.
So then, let us turn our attention to some of the leading fashion trends for summer and spring in 2011:
Summer is certainly the time for parties. In summer everybody wants to boogie on down at the local nightclub and shake of the dust of winter. Gone are the winter colours, the browns, the clacks and the greys, and in are the flamboyant summer colours: red, green, blue, yellow, pink, and gold (although avoid wearing all at once!).
Designers, such as Great Plains Clothing (who are, incidentally, part of the French Connection family) have created a wonderful array of fashionable dresses for the party season. Expect to see many bold and beautiful creations in a variety of colours. For instance, their linen tunic dress in nautical ties in perfectly the nautical theme popular at the moment, and creates a wonderful cocktail dress, which is perfect for both formal and informal occasions alike.
As well as the nautical theme for 2011, citrus shades are feature heavily in many fashion ranges this spring and summer, particularly pinks and oranges. Be careful when choosing colours, as too many different colours increase your chances of a clash. If in doubt, look to the catwalk for inspiration, if you see a common theme between designers, then this is a good sign that the colours go well together and that they will reach the high street in a few weeks time.

Top 10 Fashion Tips for 2011


With the coming of the new year, also comes new trends in fashion and as we say good-bye to all that was in 2010 (a lot of hot pants, knee high socks, lace, leather and cut out clothing) we now say hello to the fashion trends and tips for 2011. Below are our top 10 tips for best fashion advice that can be given to anyone during any time of the year.
1. Choose the clothes that suit your body
No matter what trendsetting or fashion forward clothing you purchase if it will not compliment your body-then you'd better put it back on the store rack!
2. On Jewelry: Less is not always more
(For Men) You must not over accessorize, do not wear more than 3 pieces of jewelry. Silver is becoming popular these days so you might want to invest.
(For Women) Less is not always more especially during the summer, you can accessorize you summer outfits with big and bold accessories. Wooden beads and citrus colored bangles are a good sight during the summer.
3. In the winter: Accessorize!
During the cold weather add a little pop of color to the weather, you can accessorize with sweaters and scarves, ensure it matches your outfit though! Try to mix and match things, if you are wearing tight fitting jeans then a big sweater will be a good contrast and will compliment your slender legs.
4. Keep your shoes and belts looking brand new:
Shoes and belts can catch the eye of other people so make sure that you invest in a good pair of shoes and a nice belt and make sure that they are regularly kept clean and shiny - there's nothing worse than a pair of muddy boots combined with a smart dress!
5. If you look the part then you have to smell the part.
There is no use in looking great if you smell something like the cat dragged in. So if you take time and invest in what you will be wearing and what you will look like then make sure that you throw in some good perfume, cologne or after-shave.
6. Skinny jeans are still in!
Yes! Skinny jeans are still in! Especially with Katy Perry singing "Let you put your hands on me In my skin-tight jeans", so don't throw out your skinny jeans yet! Nothing is as complimentary as a good pair of high-waisted, ankle exposing, skinny jeans.
7. The Ballerina is on center stage!
With movies like 'The Black Swan' earning a buzz, ballet-inspired fashion is sure to make its own buzz in the fashion industry. From ballet flats to ensembles inspired from tutus and leotards, we will be seeing a lot of ballerinas this year.
8. Summer Fashion tips:
In the summer be sure to wear loose fitting clothes that are made of natural fabrics and are in light colors, printed kaftan might just be making a wave this year. For a little style and functionality, a wide-brimmed hat will keep those harsh UV rays away and will also keep you looking elegant.
9. Add color in the winter:
Spring colored sweater should add some color during the pale winter. Make sure you wear bright printed winter clothes-just so you won't blend in with all the snow.
10. Check online!
For the latest in fashion news and trends, always check online, this is the most updated source of fashion information. Also try to look and see what celebrities are wearing these days. For one thing, everyone and I mean everyone will be looking into what the future princess Kate Middleton will be wearing-so try and see what's she's wearing and buy it quick before the stores run out!

Luxury Treats for Men



Luxury, indulgence, and expensive clothing are all not just for women.

Gone are the days, when fashionable, expensive clothing and apparel shopping was womens segment. In todays society, men have become equally fashion conscious. Designer outfits are exclusively styled, and patterned according to the latest trends, and their preferences making the fashion savvy men take a wonderful luxury journey, and stand out in a crowd. Adams genetics have their own unique tastes; feel proud of their brands, and clothes. A few like to posses unique and luxurious products for themselves. A wide range of clothing is available for men in latest trends, style and colors, that can be worn for comfort and also reflecting their individual traits. These are special outfits are exclusively designed for men with big pockets, who are interested in creating their individual wardrobe, costing them a ransom.

Prominent Brands ruling the Mens Luxury Market:

Brands such as Louis Vuitton, Yohji Yamamoto, Paul Gaultier, Dior, Lanvin, Hermes, and Givenchy are a few renowned labels in the mens fashion segment, making exclusively expensive attires in captivating hues, shapes, and patterns. Zara is a notable brand for making trendy mens clothing offering high fashion. Each of its pieces is expensive, unique and exclusive. Boateng is a suave and sophisticated brand making men to adorn their wardrobe with its collections.

Designs of the French manufacturer Dior makes its haute couture with the worlds finest quality of wool and canvas interiors, and is believed to be of the best quality among mens outfits. Lanvin is a luxurious brand offering a range of mens clothing with intricate trimmings, embroideries, and beaded embellishments. Its clear and floral hues make it an elegant trademark. Their salons are located in Paris, Tokya, Hong Kong, Boston, London Moscow, and Geneva.

Suits - A Deluxe Realm:


Executive suits worn by men for a specific occasion needs much focus on comfort and fittings. Custom made suits are designed to meet the individual requirements of the customer, making it a top choice. In this line of custom made suits, Bespoke suits are infamous for their construction. Their customer service is excelling that, they even go to the clients home or work place in an in-store visit in not possible for their clients. Much to do to retain the market! The market for suits with sky-high prices is very small. So designers and tailors try to keep their prices earthbound.

Trendy Fitness Apparel - For All Shapes and Sizes!


We are so preoccupied with the fashion trends of today; sometimes we forget that casual wear can be fashionable too. The great thing about fitness apparel today is that you don't have to wait until you are going to be working out to wear it. You will find them to be incredibly comfortable and fashionable which makes a great outfit for any casual clothing day in your future.
As of you likely already know Pilates and Yoga have taken the women's fitness world by storm and therefore so has the apparel that has been built for these workouts. Yoga pants are by far the best choice for women who are looking to appear slimmer. They are stretchy, which therefore makes them extremely comfortable and their unique style is what creates the slimming look we are all looking for. You can find them in low rise, regular rise, boot cut, flare, straight leg and so on. Any form of pant style you can find in your jeans you can find in your yoga pants.
Now, you may be wondering just how you can wear your favourite yoga pants away from the gym and look great. The fashion trends of today have really progressed, allowing women to utilize casual clothes on a daily basis. You don't need an excuse to be comfortable anymore! Let's give you some ideas regarding your new found casual apparel.
First, the easiest way to turn yoga pants into a great outfit is to take an awesome tunic and match them together! The beauty of women's fashion today is that tunics and leggings are by far the most popular style and your yoga pants can definitely double as leggings in this instance. On the other hand all you really need is a great zip-up sweater. There are so many great athletic companies on the market today producing really high fashion fitness apparel that no matter what you choose you are going to look great and feel comfortable!
You can choose from not only yoga pants but skirts, capris pants, shorts, tank tops, t-shirts, zip up sweaters, jackets and so much more. The recent explosion of the fitness apparel industry for women has made it increasingly easier to not only be comfortable during your workout but comfortable any day of the week! Casual clothes for women have come a long way from the baggy sweat pants we were all too embarrassed to wear in public!
Today we can all look great and feel great in flexible and soft fitness wear. It makes no difference of your shape or size, fitness apparel is extremely flexible and lends itself well to the different shapes and curves of every woman's body.

Style, Fashion and Personal Style - The Pressure and the Opportunity


Today, fashion is increasingly about personal style, taking the trends and making them your own. Women embrace fashion and use style to express their personality, but for many the pressure to create personal style is overwhelming.
Our world is more and more about image and how fashion and style apply to it. These changes are influencing our desire and ability to incorporate style in our own lives. The major market influencers are:
- Our increased interest in celebrities
- The adoption of all body shapes and sizes
- The mainstream availability of more affordable, fashionable clothing
- Hot, hip, stylish and sexy - 30s, 40s, 50s
- Women have less to spend on clothing
Celebrities are everywhere and we want to know everything about them. Where they go and what they wear are big news. They adorn the covers of our favorite magazines and endorse our coveted luxury items. We follow their every fashion move, we want what they have; Louis Vuitton bags, the "it" designer jeans, Gucci sunglasses...the list goes on. Celebrities today not only wear the latest and greatest fashions but they define what fashion is. All this media exposure drives the 'want' factor of fashion. We want what they have.
Celebrities are influential and getting more and more attention, exposure and mindshare every day. This can be further seen by the explosion of celebrities as cover models on our favorite magazines. Years ago fashion models were the cover models of fashion magazines, but today it is the stars of the big/small screen and music industry. Not only is their photo on the cover, but they are a prominent story that month.
"Jennifer Lopez: Is Soooo Back, on Marc, the Exes, and Her Tell-All Album," Elle, February, 2010
"Christina Aguilera: I'm a Different Person Now," Marie Claire, February, 2010
Oprah, "Don't Change Your Body...Change Your Jeans! Find Your Dream Fit," O The Oprah Magazine, February, 2010
Adoption of all bodies. The increased coverage and variety of celebrities has also opened the door to what we perceive as beautiful. We are slowly changing the old stereotype of beauty. No longer is it solely defined by that perfect, 18-year-old, 6 foot, super skinny, supermodel of the past. Today we are exposed to a wide range of ages, bodies and styles - Taylor Swift and Hillary Duff to Madonna and Catherine Zeta Jones...Jennifer Aniston and Eva Longoria to Oprah and Queen Latifah...Drew Barrymore and Kate Hudson to Sarah Jessica Parker and Gwyneth Paltrow.
Mainstream fashion availability & affordability. Fashion has gone main-stream. High-end clothing designers create designer wear for mainstream retailers like Target and Wal-Mart. This availability of affordable, stylish clothing allows women to be more stylish and elevates the expectation of higher fashion and style for all. Stores like H&M and Forever 21 have opened many doors for women to embrace the latest fashion offerings at extremely affordable prices. This is both a blessing and a curse; women have the opportunity to find and afford more fashionable clothing, but also have greater pressure to be fashionable.
Hot, Hip, Stylish and Sexy - 30s, 40s, 50s. Thirty is the new Twenty, Forty is the new Thirty and Fifty is the new Forty - and the definitions of hot women in their 30s and 40s+ as Puma's and Cougar's proves sexy no longer has an age limit. Madonna, Elle MacPherson, Teri Hatcher, Heather Locklear, Kim Cattrall, Halle Berry, Demi Moore, Salma Hayek and Diane Lane...they are all over 40. For women of all ages this is power. Style and beauty are not only for the 20-somethings. Women of any age and body type can look good, and when you look good, you feel good. Women want to look good, really good...no matter what their age.
Women have less to spend on clothing. The pressure of society to be stylish coupled with our global financial challenges makes shopping for a new wardrobe challenging. Today women are spending less. As per the Cotton Incorporated Lifestyle Monitor™ survey, "84% of female respondents have the same to less money to spend on clothing this year versus last year (2009 vs. 2008)." So with less to spend it is critical to spend smartly. "Women are definitely being more careful about how and what they are spending on clothing... They are taking their time to assure themselves that they are making a smart choice," Joanne Stoner, edressme.com.
In Summary women feel the pressure to look good and don't want to waste money along the way. By select the right cuts for their body, colors that flatter, styles that are appropriate and pieces that work for their lifestyle and budget they will be better shoppers and better dressers.
Tricia is is an Image Consultant, style guru, marketer, blogger and style addict. Through her Image Consulting services Tricia helps women of all shapes, sizes and ages with all their image and style needs. As a marketer and writer Tricia puts her ideas, tips, thoughts, knowledge and expertise to good use and shares that with her client and followers via the StylishShe website and blog, Facebook, twitter, style articles, and soon...her book.

Fashion Designing From a Digital Perspective


 
Introduction

The globalization in India has changed the activities in the countrys clothing industry. The fashion industry today pivots on the evolving dynamism and energy of the International design world. Creative and innovative Fashion Designers rise to become Global Brand Icons, Media Personalities, Industry Stalwarts or ultimately, Celebrated Images symbolizing the remarkable look, feel and attributes to the era. The Indian design and fashion Industry has grown consistently into big business and India has emerged as one of the leading players. Indian Culture, Traditions, Clothing , Style, Techniques and Uniqueness have influenced the world and are now influencing world fashion. With its unique fabrics, rich colour schemes and intricate handwork , India will soon become a formidable force globally. In the present millennium, the globalization of market has brought a new set of challenges to the Indian garment Industry to modernize its designing and manufacturing techniques and make itself viable and globally competitive Hence, in order to remain competitive both in global and domestic markets, the Industry must explore ways and means to upgrade overall productivity and quality as well as to develop a quick response strategy to meet the demands of the fast changing markets.

Key Words- Fashion, multimedia technology, industry. , Designing.

Fashion, Apparel

Apparel companies face significant challenges to remain competitive in todays industry, including supplying innovative collections at the right price, controlling margins, designing personalized garments, enhancing brand image, building customer loyalty and expanding business horizons. Kathiervelu (2001) reported that companies who want to compete in the fashion market can not prosper without CAD technology, much of this technology covers patterns making, marker making and textile design and production. There is a strong need towards complete computer integration from design and product development through merchandising and business operations on a worldwide network.

Fashion designing

Fashion designing is the science of geometry, colour and drapery all rolled into one. It is associated with creating designs for menswear, women wear, teen fashion wear and extends to accessories like jewelry, and footwear also. Fashion designing is an intellectually satisfying and lucrative profession today. As the domestic demand for ready to wear increase, and Indian garment exports growing at the phenomenal rate of 25% per annum- the future for a career in fashion Industry holds every promise of success.

IT Perspective

Fashion industry, in this new millennium is increasing by leaps and bounds. It demands a plethora of creativity and art mixed with technical knowledge and professionalism. In recent times, information technology has emerged as a promising base for global competitiveness. CAD applications in garment manufacturing involves

  • Pattern marking and grading :-It allows to develop the pattern pieces directly on the screen, do the grading and carry out modifications in existing pattern.
  • Marker making softwares :-It allows distributing the pattern pieces in the required fabric width, which gives much better fabric conversion.
  • Designing softwares :-It enables one to select fabric, scan it, change colours, develop it , change style and print the final results.

Computer Aided Design

Creativity is crucial for fashion designing. A fashion designer must have a strong aesthetic sense along with an eye for colour and details. Though an art form, fashion has also been touched by the technology wave sweeping our lives. CAD has already made inroads in to fashion designing of garments especially in export houses. By incorporating multimedia technologies, the world of fashion has changed irrevocably in the last few years to offer various options to the designers. Multimedia tools make it possible for designers to experiment, visualize and see for themselves before actually translating it to reality.

Express Fashion


Let's express fashion as another beautiful manifestation of life. In fact the biggest fashion designer of the world is Mother Nature herself with her beautiful, imaginative and vivid expressions all around. For humanity from the olden days itself fashion was a source of joyful and creative expression of life just like the art, the science, the dance, the music and of course sex.
Fashion exists as two worlds today, the real and the superficial. I feel fashion is grossly misunderstood and maligned in the contemporary sense. In the superficial world of fashion, it is perceived as the privilege of the so called upper strata of the society. This is the tragedy of today's fashion. Some people with the money, power and glamour flaunt the so called fashion and the rest of the world are made to believe that this is the real fashion.
This is a type of fashion that is being hyped and flaunted by select few and which is not accessible to most of the people. This is the shallow and superficial world of fashion that exists as we can see today.
Express fashion: The real world of fashion
Nevertheless we need to understand that this is just a small minority group and the real world of fashion is much richer and larger in proportion. Real fashion is about how people express their traditions and culture through their clothing, ornaments, the art, the science, the music and dance. This is the real world of fashion which has to be discovered by us. So let's express fashion that is the "real" fashion.
Express fashion: Real fashion radiates from deep within
From the individual perspective, the real fashion radiates from deep within. Here, you never ape anybody. It just naturally comes to you. It is nothing but a deep desire of the heart and the soul to be full and complete from deep within and project it outwardly. To discover the real fashion you need to understand your inner self and its deep desire to connect with the external world through the joyous and colorful patterns of expression.
I feel "express fashion" is nothing but expressing fashion from deep within you. Next time you think about fashion, think about your needs and your comfort and then see the magic of fashion getting expressed in you in a real express way. When you just do it the natural way that is your way, you will start finding that people take a note of you.
So when we say express fashion, it is not just limited to your clothes or ornaments that you wear but it involves expressing your radiant personality. It is an expression of your inner happiness which is reflected through your body, your mind, your heart and your soul. It comes out naturally and radiates outward because of the feeling of being complete and one with nature. This is a very feminine and soothing manifestation of the self irrespective of the gender. Fashion is therefore a beautiful manifestation of the feminine principle itself.

Bustiers - For Brides and For Every Woman


For the bride-to-be, a bridal bustier is a must-have. You want to feel like the most beautiful woman on earth when you walk down the aisle. A bridal bustier helps by making sure you look amazing in your wedding dress. They slim, flatten, and hoist, all while looking smooth and seamless under your gown.
Heres how the bridal bustier works. Bustiers start at the bosom and go down to the hips. Theyre like corsets in that they feature boning that helps keep everything in place, so to speak.

Bridal bustiers are created to be invisible. Often, they are totally seamless and feature hidden underwire, a low-cut back, and straps that can be removed. Not surprisingly, the vast majority of bridal bustiers are white.

Bustiers, corsets, and basques are actually three different pieces of lingerie. If you hear the term bustier corset, it usually refers to a bustier thats made to firmly cinch and hold. The bustier corset is something women turn to when an ensemble calls for a near-perfect figure. You probably wouldnt want to wear one every day, but theyre ideal for occasions when you want to be an absolute knock-out. A bustier corset can instantly trim 3 or 4 pounds off your figure and make you appear curvy yet toned.
Almost all bustiers come with removal straps. The strapless bustier has a couple of different uses. Theyre ideal for wearing under a strapless gown and tube tops. In fact, they are also great for a top or dress with thin spaghetti straps. A strapless bustier provides all the support you need, but with no unsightly appearances from your bra straps.

A strapless bustier can also be a fashion statement. Increasingly, women are wearing strapless bustiers as tops. They are sexy and sassy for a night on the town. Paired with a blazer they can even be toned down enough for less wild occasions.

Lots of sexy costumes feature bustiers. Using a bustier in the costumes design can make even Little Red Riding Hood a red hot temptress. A witch costume complete with a bustier says no warts here, only delightfully devilish spells. Here are just a few of the sexy costumes that typically include bustiers:

  • Devil
  • Pirate
  • Fairy
  • Bar maid
  • Princess
  • Santas little helper

Of course, as you already know, bustiers make for sizzling sexy lingerie. No piece of sexy lingerie is truly sexy unless it makes you feel fabulous. And fabulous you will feel with the womanly, hourglass shape that an exotic bustier will give you.

When meant to serve as sexy lingerie, bustiers come in less functional varieties. That is, the vertical seams and lacing are meant to be visually appealing and not to constrict. You get the best of both worlds: an exotic bustier thats seductive yet fairly comfortable to wear.

Sexy, lacey bras and panties are great, but can become common-place. An exotic bustier makes you look and feel like a take charge kind of gal. Really wow that special someone with a piece of lingerie they never expected. Even the shyest of women will feel like a total goddess in an exotic bustier.

Celebrity Fashion Icon


Fashion changes with every passing season but fashion trends set by certain celebrities which remains unaltered over the years making a fashion statement and is worshiped and mimicked long after they are gone setting a unique style are Celebrity Fashion icons.
Jacqueline Kennedy Onassis - large black sunglasses famous as "Jackie O" glasses Her style includes tailored look A- line dresses. She portrays a timeless sense of style, simplicity and femininity. She often wore a simple three strand pearl necklace and a pair of gloves, accenting her looks. She used fashion resources from Chanel, Givenchy, Christian Dior and Oleg Cassini.
Audrey Hepburn's wardrobe in Breakfast at Tiffany's needs mention in way it has influenced fashion. Pearls, ballet flats, oversize d black sunglasses; over the top hat, presenting an elegant style during the 60, still followed today. The charm of a simple black dress and a set of pearls is never out of style.
"Grace Kelly Look" is still in vogue, this Princess of Monaco emphasized simple lines and soft pastel colors. She had the classic look- soft, subtle and understated. The rectangular crocodile 'Kelly Bag' launched by Hermes soon became a fashion statement and is still in fashion today. Fashion icons of today Victoria Beckham, Paris Hilton, often spotted sporting the famous Kelly Bag.

Women's Clothing - Learn What Looks Slimming


Every woman has an area of their body they are not happy with and if this sounds like you, we have some fashion pieces that can help you eliminate these problem areas and create a slimming look with little to no effort. It can take time to achieve your perfect figure and in the meantime you can still look your best and stay up to date with the current fashion trends. Don't fall under the illusion that because you have not yet met your ideal body weight that you can't dress trendy!
The first step towards creating a slimming outfit is choosing darker color schemes. This is a very classic and traditional method to look slimmer than you really are but one that still works and is quite effective. Pin stripe black pants can be a miracle worker for a slimmer appearance. The vertical stripes, a straight legged pant and the dark color all work together to help hide problem areas easily and elegantly. On a dressier note, the glamorous little black dress is yet another dark piece of casual wear that can be worn to help create that slimmer appearance we are all striving for.
The next thing to consider is patterns. In today's fashion trends you will find there are many bold and eccentric patterns available and although some of them may appeal to your fashion sense they may not be able to do anything positive for your figure. If you do decide to wear something with a pattern make sure that it is always on top and paired with a solid bottom, preferably black or dark bottoms. Black leggings are the perfect solution to this problem. They are a part of today's casual wear collection and should not be overlooked because you think you are not the perfect size for them. Leggings can make your legs look slimmer and be worn underneath tunics and skirts to create the slimming look while maintaining today's fashion trends.
Size is incredibly important to create the slimming effect as well. Many women are tempted to buy clothing that fits too tightly or too loosely and these are both mistakes. For someone trying to achieve their perfect body weight, shopping may not be your favourite thing but what you need to know is you can look glamorous with little to no effort if you know what to look for. Choosing the perfect fitting clothing, dark colors and few to no patterns or designs is a great way to create a traditionally glamorous look as well as slimming.
A great rule of thumb for sizing when it comes to casual wear is to consider your waistline. If you find your stomach is hanging out over your pants you've purchased a size too small. They may fit fine everywhere else but if your stomach is hanging over your waistline this can create a very unflattering look. Everyone has excess fat and the trick is to hide it not to accentuate it by wearing clothing that is too tight.
Fashion trends today can help us create the illusion of a slimmer figure through casual wear and hot designer companies such as Elan International; start shopping to find out for yourself today!

Humor Clothing - A Fashion Statement and Its Various Advantages


Humor Clothing, a brand meant for youth, has taken the fashion world by storm. The generation of today, on the whole are in awe of this brand. It has captured the fantasies of the young hearts to a great extent and continues to do so. It really encircles the true fundamental nature of the music and dance traditions. This brand has cemented its place in the ever changing clothing of the youth of today. However, on the basis of several factors which seem pertinent to the young generation, this brand offers many advantages.
This Danish origin brand makes attire for today's generation in contemporary styles who are fashion conscious. It is modern clothing which offers great quality without burning a hole in your pocket. Having many qualities, this brand offers many advantages!
This brand offers exclusive designs that go with today's fashion. And also, it offers immense range when it comes to fashion alternatives in apparels. In fact, the styling is never off the beaten track. Found in innovative patterns and designs they stand apart from rest of the brands. This brand offers party clothing, semi formal designs and also informal or casual mind boggling designs.
This brand offers exclusive patterns with striking colours. It offers all the possible colour options. It is available in bold, quirky colours like magenta and purple to pastel shades. Exclusive designer outfits are available for this brand. However, the costs can be pretty nerve-racking at times. Still, people go for this brand as they come in special designs.
They can be acquired from online stores. However, due to fierce competition these virtual platforms offer discounted prices. Moreover, online purchase offers you the designer clothes at cheaper rates. Purchasing online is hassle free and comfortable medium. Wide range of choices is available to make a selection from wonderful designs. Being a designer brand, it offers fabric quality, stitching precision. They come in impeccable designs. Give a make over to your entire wardrobe and create a brand new picture!
This brand epitomizes an overall look making it wearable for any occasion. Apparently, this brand offers many styles out of which four different main styles are popular. They are as follows:
• Santiago style proffers anti fit waist and tapered arc legs.
• The Humor Dean style is little narrow at the bottom and loose around the waist. This style is delicate yet exclusive at the same time. Moreover, this style can be worn for a smart and casual look.
• The Nixon Style is unique in style with asymmetric fly buttons. Its belt loops are oversized.
• The Humor Zanka offers a western style. Side leg pockets and low oversized back pockets are presented with this style.

Brief History of Italian Fashion


Italy and Fashion have a very unique and special relationship, and when you consider such names as Dolce&Gabbana, Versace and Armani, to name but a few, it's not difficult to see why. But if we look back into the history of Italian Fashion, (e.g. see also the article on Nina Ricci) we start to understand what gave Italy such a status in the Fashion World.
Count Giorgini started the 'Italian Fashion' craze in 1951, when he organised a fashion show to be presented to an International audience in Florence. He then continued to present other fashion shows at his palace, presenting new collections modelled by nobilty against a backdrop of fine arts and scenery. Nobilty would also model new collections at museums or exhibitions next to famous pieces of fine art. This all contributed to elevating the status of Italian fashion, and implanting in everyone's minds that Italian fashion gives you status, is very rich in quality,and almost 'fairytale' like.
In the 1970s and 1980s Milan made its mark as being the Fashion Capital of Italy, and the phrase Made in Italy became universally recognised as meaning 'high quality', and 'high fashion'. Today there are various fashion trade fairs in Milan, and it is considered by many to be the Fashion Capital of The World.

Why is Old School Fashion Repeating Itself?


Fashion has certainly come a long way from the top hats and petticoats era of the past. Clothes today have become a great combination of aesthetics and function. One might think that because of the progress that we have maid in the area of clothing, we would not look back at our past. Reality, as always, has a way of denying what we all think. Today, we all see a resurgence of popular fashion styles from the past. It seems that old school fashion is coming back.
First of all, what is old school fashion? Well, it constitutes of fashion coming from 1970s-1980s. Old school fashion is being brought back by fashion conscious young adults and teenagers today. Old school fashion is not only determined by the clothes. Old school fashion is evident in accessories, hairstyles and even in the attitude of the youth today. The question, however, is why? Why is old school fashion coming back?
There are a variety of reasons why people are bringing back old school fashion. First of all, this fascination with the past has started with television. Do you realize that the people who are bringing back old school fashion are the ones who grew up watching reruns of such shows as Happy Days? We are also the same generation who enjoy watching TV shows based on the past such as That 70's Show.
Come to think of it, we have been exposed so much to old school fashion in other media. Think of the movies: we are the ones who enjoyed watching movies of old shows like Starsky and Hutch, Charlie's Angels and other movies which have been resurrected from the old death of camp TV to the new life of the cinema.
Well, the media certainly brought about the old school fashion revival. It was the spark that created the fire. The question, however, is what fuels the flames? The truth is, people like old school fashion. It looks good and helps them reconnect with a past which was not as complicated as the world today. The reason why old school fashion is constantly gaining popularity is the fact that once it was reintroduced into society, people found that they actually liked it.
Old school fashion is also very popular because of the fact that there's just something about it that is so sexy. Old school fashion was designed to show of the beauty of the human body. Fitted shirts and pants, cool patterns and designs, these are the trademarks of a past which young people have not experienced.
Another reason why people think that old school fashion is so cool is the fact that, combined with today's technology of comfortable fabrics, old school designs can be pretty showy and yet casual at the same time.
So why is old school fashion coming back? Well, some people would see it as a metaphor for us trying to reclaim a past that never really belonged to us. It can also be a metaphor for trying to extract the best things out of the past. You see, when old school fashion was brought into this century, we never really brought all of the bad memories with it. Old school fashion could either be a great example of recapturing the beautiful past or it could be a bad metaphor for selective amnesia. You decide.

Denim Fashion Trends of the Season - Spring-Summer 2010


any spring-summer 2010 fashion shows were carried out under the motto "militarism and craziness" and customized denim fashion revealed these tendencies as well. The most stylish jeans of the season spring-summer 2010 are skinny, torn, of dirty khaki, gray, blue or black colors. They are best of all combined with long sweaters or tops in military style. Other trends are the 1990s and a sexy look.
Dyed jeans are still in, this spring they come in skinny, straight, torn, short and long variants. Another reminder of the 1990s' fashion are custom jeans in grunge style which look as if they have been worn for several seasons. Boyfriend jeans are still popular too. For example, such jeans can be found in the latest collections of Ralph Lauren, Jean Paul Gaultier, Getwear or Versace. The latter fashion house presented its variation of boyfriend jeans wide on the thighs and tight on the ankles. Unique brand presented their vision of boyfriend style grunge jeans fitting women's figure, however they are also very relaxed and extremely worn.
Extraordinarily embellished subculture jeans will also be fashionable in the coming season. Trussardi presents its extravagant jeans model 1911 with pockets worn and torn. Just Cavalli denim collection is built on the combination of denim fabric with flower ornaments. Jeans decorated with zippers, rivets, chains and prints are also a trend of spring-summer 2010.
Classical jeans are timeless and in the new season they are certainly worn as well. Worn straight-cut classical jeans can be found in the newest collections of D&G, Getwear, William Rast and Alexander McQueen.
Elegant skinny black jeans are a hit of the coming season, as well as cuts, jeggings and gray jeans. Banana Republic brand also presents denim trench coats and worn denim shirts combined with cotton cardigans and linen dresses. Another novelty of spring-summer 2010 is the use of denim patch pockets.
Denim shorts are of immediate interest during hot summer days. They are comfortable and practical. Spring-summer 2010 season presents ultrashort denim shorts of black and red colors. Torn shorts and shorts with cuts are also in. The best shoes to combine them with are ballerinas and shoes with high heels. The best accessories are massive colliers and bracelets, belt-bracelets and massive sunglasses as well as aviator sunglasses.
Jeans with corsage popular during the season autumn-winter 2009/2010 stay for spring and summer, too. Made to measure jeans with corsage are embellished with buttons and lacing and look exquisite especially in dark colors. Such jeans make your waist look slimmer and your legs visually longer, their importance can not be overstated. The best way is to combine jeans with corsage with a white blouse, short bolero or a jeans jacket. All the more so, double denim stays popular during the coming season, too. And don't forget about high heels! Stay tuned!

Rocawear Clothing - Today's Cool Urban Fashion


Rocawear is an urban clothing empire that has rocked the fashion world for over a decade. The brand represents a global lifestyle that was launched off the astonishing success of Shawn "Jay-Z" Carter. His popularity as an artist was conducive to Rocawear's appeal to the urban audience. Although the company's genesis sprouted from hip hop music, Rocawear has created a culture way beyond the music realm. They initially targeted the domestic urban customer but their styles have pushed far beyond the core urban culture and out to international borders. The company is now stationed in the UK, Canada, Europe, Japan, the Middle East, Russia, and Korea. Rocawear clothes has augmented its brand to develop children's lines, handbags, belts, big & tall, headwear, jewelry, ladies intimates, men's loungewear, ladies shoes watches and sunglasses.  
Rocawear's growth and successes have been phenomenal. The company reflects the taste of today's urban fashion savvy consumers and has made its mark in hip-hop history by becoming one of the top destination brands by producing high quality designs at an affordable price.  The focus of the company is to provide clear innovation in production, application and design of their products. 
Jay-Z , the driving force behind Rocawar, has established himself as an entrepreneur that has joined the ranks of other hip-hop-moguls such as Russell Simmons, Dr. Dre and Sean "Diddy" Combs.  Jay-Z's empire includes Roc-A-Fella Records, Roc-La-Familia, Roc-A-Fella Films and Rocawear. Roc-A-Fella also distributes "Armadale," a Scottish vodka, in the U.S. Jay-Z is a part owner of the New Jersey Nets NBA team, He also co-owns The 40/40 Club, a New York sports bar, and has a line of Reebok sneakers called The S.Carter Collection. The sneaker collection still holds the record for the fastest selling Reebok shoe in history and made him the first non-athlete to have a signature line of sneakers. In addition to Jay-Z's acclaim as an entrepreneur, he received the GQ's International Man of the Year award. 

Luxury, Near Luxury & Standard Apparels – The Challenges Facing Fashion


Fashion trends appear unexpectedly and fade away even quicker than they appeared. Sustaining their slice of the pie and attracting new customers is a key issue facing the retailers. Especially in case of apparel retailing, where garments have a short life cycle, fads move even more rapidly. The retailer would lose his profits if he missed to keep abreast of the springing trends, and simultaneously would lose money if he invests in the wrong trend. This is one big challenging aspect facing the fashion industry.

Luxury, Near Luxury, & Standard Apparels:

The major concern for apparel retailers is brand positioning. Luxury apparel stores like Banana Republic target high income customers who do not mind to pay a hefty price for their merchandise. They seek attires with premium quality with a premium price. The second category of retailers are those who deal with near luxury garments; clothes which are little lavish, but within the budget of middle and upper middle class consumers. They target customers who crave for wearing stylish clothes matching the latest trends, those cannot afford to pay premium prices for their outfits, but can settle for these near luxury brands. Brands such as Polo Ralph Lauren, Fitch & Abercrombie fall under this category. Gap captures consumers with apparels at mid-range price. Last are the standard apparel retailers, those who aim at the middle and lower level customers with average incomes, who generally seek to buy apparels during clearance sales. Brands such as Old Navy targets low end price products of the apparel industry.

Brand positioning during tough times:

Brand positioning of apparels is very crucial especially during the times of economic turmoil. During these times, only the creamy people go in for their shopping spree without any restrictions of their budget. Luxury apparel retailers do not face much problem during these times as their wealth-laden customers generally do not have any issues regarding their spending patterns. After being bludgeoned by recession, middle and lower income people curtail their shopping patterns and cut back from spending on non-necessity items. Clothing comes under this kind. Sales in the near luxury and standard apparel stores will have a deep impact during these times.

Profit margins of apparel retailers too have variations due to the discounting strategies and variation in price levels. Profit margins for high end apparel companies range around 67% and 20% for standard apparel companies. Low priced apparel retailers keep low profit margins and still go for a discount when they do their clearance sales.

Fashion industry is going through a price overhaul with companies like H&M, and Forever 21 coming up with apparels with fair quality and low price. Todays consumers are picky and close minded regarding their shopping preferences, especially when it comes to apparels. The market trends keep changing to go with the consumers taste.

Customers will look for value as well as the price tag. From the perspective of attitude, shoppers will have a different thinking. In order to compete in todays market; the successful strategy for apparel retailers is to offer a wide range of clothing at as many price ranges as possible.